Interactive Mural
HD Supply conference
At the 2023 HD Supply Power Up Conference, I introduced the concept of a live interactive mural that evolved throughout the three-day event. Attendees were able to watch the artwork come to life in real time, encouraging repeat engagement as new sections were revealed each day.
The mural was designed around HD Supply's Path to $10 Billion strategy, visually illustrating the company's growth ambitions. It became a focal point for the event, becoming an engaging and memorable experience.
The hallmark of the mural was its interactive element. Attendees were invited to literally make their mark on the artwork by signing it throughout the conference, transforming the piece into a collective representation of HD Supply's journey.